Blue Crab Adventures offers all-inclusive adventure and getaway packages to Maryland’s Eastern Shore. Our goal for this project was to design a unique take on the iconic Maryland blue crab and showcase the wide variety of activities included in the packages.
The logo uses the company name in cleanly styled type to form the body of the crab paired with the iconic claws and legs represented by custom designed illustrations. After designing the logo, our team designed a custom icon set used throughout cohesive stationery including double sided business cards design, A4 letterhead design and A4 folder design.
In addition to logo and branding design, our team also designed and developed a website for Blue Crab Adventures which promotes and sells their packages through a user friendly layout all managed through a customized WordPress content management system.